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Dare to Dream, Dare to Act: Unlock Your Ideas t...
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Dare to Dream, Dare to Act is an unconventional biography filled with real stories of creativity, innovation, risk, and success. Terry Rich is a proven CEO, leader, marketer, and businessman who shares the method behind developing innovative ideas into successful actions throughout his professional career. "When I was growing up, people were always saying I was creative. For years I thought it was a polite way of telling me I was a little bit crazy. And I probably am a little bit crazy. I live to constantly come up with ideas that people don't quite know what to do with...ideas that seem not tried or break all the rules. But you're reading this book because I've found ways to put good ideas into action. So if you're looking for ways to create an innovative environment in your life, here's my advice to consider or throw away: Dare to dream and dare to act." 1. Language: English. Narrator: Terry Rich. Audio sample: http://samples.audible.de/bk/acx0/130413/bk_acx0_130413_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 17.02.2020
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Kick Ass Business and Marketing Secrets: How to...
9,95 € *
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A complete course on the rules of marketing for today’s climate. In this fast-paced, cluttered, and global marketplace, new influences are constantly affecting your business. Today's sophisticated consumers are searching for products that meet an emotional need, have added value, and come with no purchase risk. They want environmentally friendly products, and its important that they buy from businesses that share their core beliefs. Despite these demands, effective marketing still comes down to knowledge, empathy, and communication. Kick Ass Business and Marketing Secrets offers a complete course on business and marketing, with simple, easily implemented rules for marketing success. The author, Mr. Marketer Bob Pritchard, offers expert guidance to help you thoroughly research and understand your product, market place, and competitors. Delivers step-by-step advice on how to add value to every purchase Details various communication vehicles and advises on how to choose the most appropriate vehicle for your campaign Develops critical thinking skills to push you beyond your comfort level With so many new sources of market pressure, there’s no room for poor marketing strategies. Get the new rules for marketing, and stand out from the rest.PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: David Devries. Audio sample: http://samples.audible.de/bk/adbl/004771/bk_adbl_004771_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 17.02.2020
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Marketing That Really Works: How to Build #1 Br...
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Get the strategies you need to take your business to the next level, building your brand to number one status with tried-and-true techniques that can be applied to any venture. The result will be a business that grows and capitalizes on its potential to deliver meaningful value to customers.Author Darren C. Contardo has spent more than two decades as a marketer for businesses across the United States and Canada, building up 16 top brands. Here he offers all the tactics he’s used to create these best sellers. From initial business planning to product development, advertising, and internet marketing, these strategies provide actionable insights to both solo entrepreneurs and marketing professionals in a CPG environment. The author shares mistakes he made, providing the information you need to avoid the average pitfalls. Unlike consultants, he’s spent years in the trenches at companies, taking on personal risk to turn them around, and the lessons he’s learned are invaluable. This essential guide, full of comprehensive and important advice, will save you time, money, and headaches over the course of your career. So gear up to take your business to the next level, enacting efficient and effective plans that really work. 1. Language: English. Narrator: Gregory Sutton. Audio sample: http://samples.audible.de/bk/acx0/142812/bk_acx0_142812_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 17.02.2020
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How to Make Super Affiliate Commissions , Hörbu...
9,95 € *
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The astonishing marketing secrets of the most successful super affiliates in the world! Learn how to tap the secrets of the world's greatest marketers to generate out of this world commissions! In this book you'll discover: Why 99 percent of the world's affiliate marketers just don't get it and how you can change your mind set to match the super affiliates drawing six-figure incomes or higher. Two simple yet highly effective ways to find a niche, build a website, and generate profit with minimal or no risk. Why keyword research will either make or break your new career as an affiliate marketer and how you can jump to the front of your niche if you do it right. Exactly what your prospects want to receive in their email inboxes every week and how you can drive ever higher conversion rates if you play the game just right. How CPA marketing can land you huge commissions for simple actions and why most of your competitors either don't know about it or don't use it. Table of contents: Chapter 1: "Starting Your Affiliate Mega-Business" Chapter 2: "Finding the Perfect Niche" Chapter 3: "Digging Up the Keywords" Chapter 4: "Digging Up the All-Important Traffic" Chapter 5: "Landing Pages and Conversions" Chapter 6: "Email Marketing" Bonus chapter: "CPA Marketing" 1. Language: English. Narrator: Barth Buchmann. Audio sample: http://samples.audible.de/bk/acx0/085533/bk_acx0_085533_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 17.02.2020
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The Collaborative Sale
25,99 € *
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Buyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides. The Collaborative Sale guides sales professionals toward alignment with buyers, by helping them overcome their problems and challenges, and creating value. From building a robust opportunity pipeline and predicting future revenues to mastering the nuances of buyer conversations, the book contains the information sales professionals need to remain relevant in today's sales environment. Buyers have become more informed and more empowered. As a result, most sellers now enter the buying process at a much later stage than the traditional norm. The rise of information access has given buyers more control over their purchases than ever before, and sellers must adapt to survive. The Collaborative Sale provides a roadmap for adapting through sales collaboration, detailing the foundations, personae, and reality of the new marketplace. The book provides insight into the new buyer thought processes, the new sales personae required for dealing with the new buyers, and how to establish and implement a dynamic sales process. Topics include: * Selling in times of economic uncertainty, broad information access, and new buyer behavior * Why collaboration is so important to the new buyers * The emergence of new sales personae - Micro-marketer, Visualizer, and Value Driver * Buyer alignment, risk mitigation, and the myth of control * Situational fluency, and the role of technology * Focused sales enablement, and buyer-aligned learning and development * Implementation and establishment of a dynamic sales process The book describes the essential competencies for collaborative selling, and provides indispensable supplemental tools for implementation. Written by recognized authorities with insights into global markets, The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the essential resource for today's sales professional.

Anbieter: buecher
Stand: 17.02.2020
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The Collaborative Sale
25,99 € *
ggf. zzgl. Versand

Buyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides. The Collaborative Sale guides sales professionals toward alignment with buyers, by helping them overcome their problems and challenges, and creating value. From building a robust opportunity pipeline and predicting future revenues to mastering the nuances of buyer conversations, the book contains the information sales professionals need to remain relevant in today's sales environment. Buyers have become more informed and more empowered. As a result, most sellers now enter the buying process at a much later stage than the traditional norm. The rise of information access has given buyers more control over their purchases than ever before, and sellers must adapt to survive. The Collaborative Sale provides a roadmap for adapting through sales collaboration, detailing the foundations, personae, and reality of the new marketplace. The book provides insight into the new buyer thought processes, the new sales personae required for dealing with the new buyers, and how to establish and implement a dynamic sales process. Topics include: * Selling in times of economic uncertainty, broad information access, and new buyer behavior * Why collaboration is so important to the new buyers * The emergence of new sales personae - Micro-marketer, Visualizer, and Value Driver * Buyer alignment, risk mitigation, and the myth of control * Situational fluency, and the role of technology * Focused sales enablement, and buyer-aligned learning and development * Implementation and establishment of a dynamic sales process The book describes the essential competencies for collaborative selling, and provides indispensable supplemental tools for implementation. Written by recognized authorities with insights into global markets, The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the essential resource for today's sales professional.

Anbieter: buecher
Stand: 17.02.2020
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Grays Sports Almanac for Venture Capital: A New...
9,95 € *
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Are you worried that investing in a startup will sap the founder's drive and sink your stake? Discover a fresh new approach to finance that will nurture your asset's long-term success. Hungry to get involved in the potentially risky world of startup finance? Struggling to get over the questionable status quo of the startup ecosystem? Expert marketer and startup wizard Eisaiah Engel has gathered over 30 years of entrepreneurial experience. After developing a unique alternative to the standard strategies of venture capital investment, let him show you how to overcome the risks to drive startup success. Grays Sports Almanac for Venture Capital: A New Standard for Optionality to Beat the Odds is an innovative, well-researched guide to risk management strategy. Through Engel's bold and exciting alternative to the heavy-handed venture capital ecosystem, you'll discover how to purchase specific types of warrants on startups that inspire founders while limiting your exposure. Inside, you'll get an in-depth visionary investment playbook that will help any business growth stakeholder dramatically improve the probability of success. In Grays Sports Almanac for Venture Capital you'll discover:Why defying conventional wisdom is a must for investment successA unique and groundbreaking method for structuring powerful capital investment dealsHow Credit Suisse's Family 1000 investment case parameters serve as a win-win for venture capitalists and foundersWays to dramatically increase the odds of entrepreneurial business successThe full legal structure for Engel's Founder Friendly Standard and much, much moreGrays Sports Almanac for Venture Capital is a comprehensive alternative approach to structuring startup investment. If you like innovative thinking, deeply-researched material, and step-by-step methodologies, then you'll love Eisaiah Engel’s thought-provoking manu 1. Language: English. Narrator: Eisaiah Engel. Audio sample: http://samples.audible.de/bk/acx0/129360/bk_acx0_129360_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 17.02.2020
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Instagram Marketing: Detailed Approach to Pract...
9,95 € *
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Millions of users will be watching your social media profile, and it is important for brands to deliver their messages effectively enough to make an impression or risk being lost in a flurry of other content. Instagram is a massive social media network with more than 300 million users who are active, and this number is only rapidly moving. The advertising potential is there, and the question is what marketers are going to do about it. This guide contains everything that you need to know whether you’re a beginner advertising on Instagram or looking to refresh your knowledge to stay relevant on what the latest effective strategies are. This manual is the all-inclusive guide that will equip you with all the details you need to get you started off on the right foot. From what makes a great Instagram post and ad to how to develop your most effective advertising goals yet, this ultimate Instagram marketing guide has got you covered from start to finish. What this manual includes: Detailed approach: Since the dawn of social media, the relationship between brands and consumers has completely changed. No longer is a brand an unreachable entity, merely a name that is selling a product or service that is needed. Consumers are expecting a lot more from brands today than ever before, and the pressure to perform is real. A brand is expected to live up to the expectation of being able to communicate visually, be engaging, responsive, entertaining, and consistent on the social media scene. Made for marketers: This manual is the essential guide that every marketer needs. Instagram has presented marketers with a very unique marketing and advertising opportunity. While the prospects are exciting, there are challenges along the way that must be overcome as businesses learn to adopt these new marketing approaches and make them work to their advantage. Practical strategies: Understand and master the basics of marketing, learn how to create and 1. Language: English. Narrator: Timothy Brandolino. Audio sample: http://samples.audible.de/bk/acx0/142024/bk_acx0_142024_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 17.02.2020
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Mergers & acquisitions pay-off optimization
14,99 € *
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A short pragmatic book about commercial due diligence, i.e. marketing in deal preparation.---"A MUST READ FOR ALL EXPERTS INVOLVED IN PRIVATE EQUITY AND M&As"( )---The book unveils a unique tool: MOSAICS to easily structure market data and articulate analytical tools. It provides a relevant synthesis of marketing fundamentals. The latter and the MOSAICS tool make this work of interest for M&A experts and beyond, for any Marketer. The book features a meaningful analysis of the practice while showing how commercial due diligence can enhance M&A pay-off.---"A WAKE-UP CALL FOR THE BUSINESS WORLD"( )---One may challenge the interest for real life of an academic research. Well, the answer comes from the business world itself: the original manuscript was awarded the yearly Prize by ARFA (the French Association of M&A professionals) and received support from seasoned practitioners ( ).---( ) Refer to the quotes on the fourth cover and the foreword.---TARGETED AUDIENCE:Financial executives, corporate strategy executives, management consulting and education (business schools'professors & students)---KEY WORDS:M&A, mergers and acquisitions, pay-off, ROI, investment, value creation, deal value, deal preparation, dataroom, data room, commercial due diligence, commercial analysis, strategy, analytical tools, matrix, Ansoff matrix, BCG matrix, GE matrix, KSF, key success factor, Ohmae 3C, Porter five forces, 8Ps Krippendorf, SWOT, strategic marketing, market analysis, market intelligence, knowledge management, risk analysis, methodology, mosaics model, management consulting, strategy consulting, private equity, PE, investor, venture capitalist, corporate venture, corporate fund, investment bank.---SOME AUTHORS IN BIBLIOGRAPHY:R.Bruner, A.Chernev, P.Howson, R.S.Kaplan, K.L.Keller, P.Kotler, M.McDonald, P.Millier, A.Reed Lajoux.---EBOOK OR PAPERBACK:The e-book features all figures and graphs in color whereas they appear in grey levels in the paper version.

Anbieter: Dodax
Stand: 17.02.2020
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